Zonacitas is the largest online dating service in Argentina, so when they needed a new marketing tool, they contacted Ogilvy, who in turn created the "Singles Finder" app. The app they created allows Zonacitas clients to know how many single people are in a particular nightclub, before paying the cover charge. The video does a much better job of explaining it.
Love this video, makes longboarding look like so much fun. Do they rent longboards? Are there areas to longboard here in BC? Gonna have to find out and finally give this sport a try. Until then I'll have to keep watching this video... Via - LikeCool By: Mass